About Me

I’m currently a Senior Product Design Manager at Sitemate, while also freelancing to stay sharp and continuously expand my perspective.
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Driven by a deep curiosity about why things are the way they are, I’m passionate about designing experiences that are not only intuitive but also meaningful and memorable. Over the years, I’ve learned that what excites me most is crafting experiences—digital or physical—that inspire and resonate with people.
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My approach to design is grounded in empathy, strategy, and collaboration. I thrive on turning complex problems into simple, elegant solutions that elevate user experiences and drive business impact.
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2022 - Present
Senior Product Design Manager
Sitemate
T-shaped design leader driving end-to-end product strategy and execution
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First design hire – helped scale Sitemate from 30 to 150 employees, establishing foundational design practices and growing the team.
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Lead designer on Flowsite, currently focusing on design system management and mentoring emerging design leaders across the company.
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Operate across the full E2E design process – from high-level conceptual design and research to detailed UX, UI, and implementation support.
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Partner closely with cross-functional teams across product, engineering, and leadership to deliver cohesive and impactful experiences.
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Drive adoption of design standards, ensure accessibility compliance (WCAG 2.1), and champion scalable, user-centered solutions across platforms.
2019 - Present
Freelance Designer
Jennyyuedesign
As a freelance designer, learning to take on various projects has been extremely rewarding. Projects ranging from website design to illustrations has tested myself as a designer. ​
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Building websites for financial Consulting Start-ups and their sub-brands
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Creating brand image and logo designs
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Producing promotional flyers/posters
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Illustrating commission artworks and designs for companies and individual clients
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Designing digital visual effects and motion graphics
2019 - 2022
Graphics Designer
BCR
Designing for an international finance company has challenged me to become a more flexible designer, learning to accomodate to local and international clients. These jobs range from everyday content to larger projects such as UI Design.​
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Producing web page designs for the company's official website and landing pages
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Generating GIFs and Emails advertising promotions and announcements to clients
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Creating promotional and weekly content to increase client revenue
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Designing official company documents and weekly reports for internal affairs
Programs
Education
2021 - 2022
Google UX Design
2013 - 2019
Bachelor of Interior Architecture and International Studies
University of Sydney Technology
2018 - 2019
​Kyoto University of Foreign Studies
Studied abroad in Japan for 2 Semesters.